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Who are the Ad Wizards That Came Up With This One?

Road signs need to be held to a higher standard. The words are so important that to get it wrong could be disastrous.

In this case, however, it would be hilarious.

For the last week, I have seen freeway information signs that read, “Be Alert: Pedestrians Don’t have Armor.”

(For the next paragraph, read it as if Jerry Seinfeld was talking, or you’re watching the “Saturday Night Live” skit “Stand Up and Win.”)

What’s the deal with this sign? Obviously, pedestrians don’t have armor. But what I want to know is, why does this sign exist? Have we been having problems with pedestrians walking around freeways saying, “Hit me, I’m wearing armor?” And what’s the deal with pedestrians on freeways anyway? Don’t they know they should remain in their cars because they don’t have armor? And why are we being told this anyway? Are we really that stupid? Have there been drivers who say, “Hey, tonight I think we should go hit a pedestrian and see if they’re wearing armor?”

I’ll be here all week. Tip your waitress.

Until next time! Use the right words!


March 7, 2017 - Posted by | Uncategorized | , , , , ,

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